Our Neck of the Woods
A doc-style email and social media series of branded content for Powers Electric. “Shop Talk” highlights CEO & Chief Guitar Designer Andy Powers’ personalized guitar inspections and explores all elements of the Powers Electric A-Type Guitar, through his specific perspective.
We wanted to use the textures of the Taylor Guitars factory as a background to highlight the talents of Taylor’s artists, while also providing a concert for factory employees. This is one of my favorite series I’ve developed at Taylor Guitars!
Director / Photographer: Charles Torrealba
Creative Concept: Charles Torrealba, Nicole Valencia
Shot / Edited: Nicole Valencia
Client: Taylor Guitars
Aspect Ratio: 16x9, 9x16